Marketing Awareness Quiz Set 7

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Marketing Awareness Quiz Set 7

1. In the PEST analysis, S denotes which of the following factor ?
 
 
 
 

2. Which of the following is not included in the service marketing mix ?
 
 
 
 

3. ______________ is the marketing of products that are presumed to be environmentally safe.
 
 
 
 

4. The development of marketing mix to influence a customer’s perception of a brand is called ___________
 
 
 
 

5. The phrase ‘This is what I want, won’t you please make it?’ reflects the _________ concept
 
 
 
 

6. Each transaction will takes place at predetermined intervals is known as ________
 
 
 
 

7. Products are ____________and Services are __________in nature.
 
 
 
 

8. The mass market is the largest group of end consumers for a specified product, which consists of several ________________ market
 
 
 
 

9. The task of any business is to deliver which of the following value ?
 
 
 
 

10. Which tool is used to  identify the ways to create value for your customers ?
 
 
 
 

11. Product line is a series of which of the following ?
 
 
 
 

12. RSS stands for
 
 
 
 

13. ____________ is/a re pillars of the modern marketing concept
 
 
 
 
 

14. According to Pyle, Marketing comprises of  ______________________
 
 
 
 

15. In ECRM, E denotes ______________
 
 
 
 

16. The Customer relationship management(CRM) is used for ___________
 
 
 
 
 

17. ___________________ is /are example of Bank’s product mix
 
 
 
 
 

18. ____________________is/are concept of Marketing
 
 
 
 
 

19. The term Marketing Mix was developed by  _______________
 
 
 
 

20. What is/are used as a tool for promotion ?
 
 
 
 
 

21. In marketing Monopsony relates with ___________ seller and ______________ buyer
 
 
 
 

22. ______________relates to several entity’s control of a market to purchase a good or service.
 
 
 
 

23. ‘Market segmentation as the subdivision of a market into homogeneous subjects of customer’ said by whom ?
 
 
 
 

24. MRP stands for
 
 
 
 

25. In MRTP, P represents _________________
 
 
 
 

26. The systematic recording of human cultures is called as ____________
 
 
 
 

27. Which of the following data available within the organization ?
 
 
 
 

28. The Concept of Goriila Marketing is introduced by __________
 
 
 
 

29. Who created the Marketing 4Ps in the 1960s ?
 
 
 
 

30. The Method of sending promotional items to clients is called ______________
 
 
 
 


 

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