Marketing Awareness Quiz Set 8

Contenders can check the Questions And Answers with a detailed explanation of Marketing Awareness are in the form of Quiz in gktodayquiz.com. So we provided the Questions with answers also and can practice these Questions thoroughly.

Marketing Awareness Quiz Set 8

1. According to Kotler, Marketing research consists of ___________
 
 
 
 
 

2. In which stage of NPD(New Product Development), new product is introduced to the market ?
 
 
 
 

3. CTA stands for ________________
 
 
 
 

4. A product lifecycle is very much similar to human life cycle said by whom ?
 
 
 
 

5. The first step of new-product development is _________________
 
 
 
 

6. The sole purpose of marketing is to ______________
 
 
 
 

7. According to whom , A product exists in different stages and in different competitive environment ?
 
 
 
 

8. Which is a detailed version of the idea stated in meaningful consumer terms ?
 
 
 
 

9. In which of the following situation Marketing is required ?
 
 
 
 

10. Which of the following is the market where investments are made ?
 
 
 
 

11. Banking service market is segmented based on ___________ and __________
 
 
 
 

12. Which research Surveys are used to address specific marketing issues ?
 
 
 
 

13. The person who actively made a purchase in the last one year period is known as _________
 
 
 
 

14. The organisation that sells products directly to consumers and end users are known as _____________
 
 
 
 

15. In the product concept, profit is earned through __________
 
 
 
 

16. Which of the following is promotional items ?
 
 
 
 

17. What is SCM ?
 
 
 
 

18. In AAU, U stands for which of the following ?
 
 
 
 

19. __________ is an intermediary entity in the distribution channel that buys in bulk and sells to resellers rather than to consumers.
 
 
 
 

20. ZBB stands for _____________
 
 
 
 

21. The price skimming policy is related with which type of pricing?
 
 
 
 

22. __________ refers to the successful selling of a product or service in a specific market
 
 
 
 

23. Which is a product or service with a committed customer base ?
 
 
 
 

24. ___________ is the key objective for Internet marketing
 
 
 
 

25. Which of the following term refers to a reduction in sales volume, sales revenue ?
 
 
 
 

26. PV Ratio is also known as Contribution to Sales Ratio. PV stands for
 
 
 
 

27. Direct material and direct labor are called as ____________
 
 
 
 

28. ______________ is the process of marketing a product or service using the Internet.
 
 
 
 

29. Which of the following elements are related with Micro environment ?
 
 
 
 

30. The internet version of word of mouth marketing is a types of which marketing ?
 
 
 
 


 

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