Marketing Awareness Quiz Set 9

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Marketing Awareness Quiz Set 9

1. Which is the second process of  sales process  ?
 
 
 
 

2. ___________ is a risk management technique that mixes a wide variety of investments within a portfolio
 
 
 
 

3. The characteristics of a target market is/are __________________
 
 
 
 
 

4. An individuals with taxable income is a target group of which of the following ?
 
 
 
 

5. The deployment of procurement resources by a buyer in an attempt to obtain lower prices from suppliers is known as ___________
 
 
 
 

6. Which is the first element of a marketing strategy? ?
 
 
 
 

7. What is prospect ?
 
 
 
 

8. Who among the following will provide the information about the marketing policies of competitors ?
 
 
 
 

9. When disinvestment or sale of its equity capital by the Government exceeds __________ then the enterprise is transferred to private enterprise
 
 
 
 

10. In SPOC, P stands for __________
 
 
 
 

11. A ____________is the way consumers perceive an actual or potential product.
 
 
 
 

12. In marketing, TTM stands for ________
 
 
 
 

13. Which technique used to identify the least costly combination of raw materials to produce a product ?
 
 
 
 

14. The leading source for market data, independent perspective and objective analysis in today’s ophthalmic marketplace is known as
 
 
 
 

15. Which of the following is an example of Fast-moving consumer goods ?
 
 
 
 
 

16. ___________ is the most common source of business contains a telephone directory.
 
 
 
 

17. Which product is sold on the name of the product instead of its brand name ?
 
 
 
 

18. _________ is the one of the communication market to promote or sell a product, service or idea
 
 
 
 

19. Who will leave the market due to poor margin ?
 
 
 
 

20. In which stage of Product life cycle shows a negative figure ?
 
 
 
 


 

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